Ok, let’s be honest here. When we started this little project of ours, we had no idea what we got ourselves in. We just wanted to bring the hard seltzer to Europe, because it sounded like a perfect drink for festivals and for sunny afternoons and for Friday nights... just for pretty much anytime when its too late for coffee really.

We say “sounded” because we had never actually tried a hard seltzer. We had just read about it in the news. So in the fall of 2019 we started brewing what we thought hard seltzer should taste like. We believed we could make one without the artificial taste we found in many of the ones we eventually tried.

The first batches weren’t exactly “the perfect drink for pretty much anytime when it’s too late for coffee”. But slowly and surely this see-through magic liquid got better and better, and in October 2020 we finally felt confident enough to introduce it to the world.